Sanford Health

Brad Schoenfelder was placed as the vice president of human resources shared services for Sanford Health in Sioux Falls, South Dakota. Sanford is an integrated health system that, with $4.2 billion in annual net operating revenue, is the largest rural, not-for-profit healthcare system in the nation, providing care to patients in a 250,000-square-mile service area. This unique system consists of health services, development and research, a health plan that covers more than 175,000 lives, one of the most successful healthcare foundations in the nation, academic affairs, and Frontiers, a for-profit business venture arm. It has locations in 132 communities in nine states, and has developed international clinics in Ghana, China, and Germany. Sanford Health includes 43 hospitals, 45 long-term care facilities, 250 clinic locations, and 1,433 physicians in more than 80 subspecialty areas of medicine. With more than 27,000 employees, Sanford Health is the largest employer in the Dakotas. Brad had overall responsibility for the operational delivery of human resources, which includes all aspects of employee lifecycle event services. He provides strategic oversight for all delivery services of talent acquisition and management, including learning and development, and total rewards, including compensation, benefits, work absence management, and employee wellness.

Brad brings to the position an established IT and call center background. He is a recognized change agent and a leader with a demonstrated ability to collaborate with executives from a wide array of backgrounds.

Before joining Sanford, Brad served as the vice president of operations for Midcontinent Communications in Sioux Falls, a traditional cable provider of voice, video, and data services to customers in the Northern Plains. During his tenure, Brad’s efforts led to improvement in every customer service metric for four consecutive years. He established a door-to-door sales team that made a $10 million contribution to the company’s $500 million revenue, and he secured 100,000 new subscribers without having to add new team members to support the growth. Brad was also responsible for implementing concierge-style services for the company’s largest business customers.

Previously, Brad served Midcontinent Communications in leadership roles in information systems and services and network services. He also served as a network supervisor and infrastructure manager with The Credit Store, a subprime credit card company. He began his career as a PC support technician with Midcontinent Communications.

Brad is a lifelong South Dakota resident, and earned his bachelor’s degree in business administration from Dakota State University. Outside of work, he enjoys golfing, and serves on his local Catholic school board.

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